Brand check-in, doctor. Reputation is strong — 4.9 stars across 340-plus reviews. But there's an opportunity gap. Content engagement spikes 3.2x when you feature patient transformations versus generic education posts. Two competitors in your market are investing heavily in video — their Reels average 8,500 views, yours 1,200. Not a crisis, but a trajectory. I have a ninety-day content strategy that costs you thirty minutes a week. Want to see it?